About us

Troi Agencies:

Founded in 2013, Troi Agencies was born from necessity - holes in the retail environment.

We didn't like how hard it was to find some of the best tri specific gear in the world, so we found it ourselves. 

Available now online and at select South African dealers, we now bring you some of the finest, most functional triathlon specific gear available.

Marc Price: Director, marc@troiagencies.com

Cameron MacNair: Sales, cameron@troiagencies.com

Alexandra Reid: Marketing, Sales, lexi@troiagencies.com

General enquiries: info@troiagencies.com

ISM Saddles:

Ideal Saddle Modification (ISM) is the brainchild of Steve Toll, an avid cyclist and swimmer living in Tampa, Florida. In the winter of 1997, following a bike ride with his wife, Laura, Steve sketched out a design for a seat he thought would eliminate, or at least reduce, the discomfort most riders experience on a traditional bike saddle. By 1999, with some assistance from his family, the concept was patented. That’s a significant milestone for an industry that hasn’t seen a major saddle change in years.

Flash forward to today — through hard work and tenacity, Steve has not only created a state-of-the-art bike saddle, he is also being sought out by experts in the cycling industry who want the opportunity to test and ride the ISM™.

Over the years, ISM has seen success with Ironman wins, Olympic medals, Road Racing and countless age group victories. Pros and amateurs alike are finding riding and competing comfortable again.

ISM saddles are available through certain local bike shops. If you can’t find one locally, email or call us and we can courier one to you.

Take one for a ride, and discover why ISM™ is revolutionizing the bicycle industry, one comfortable saddle at a time. Your body will thank you.

Quintana Roo Bikes:

From inventing the first triathlon specific bike in 1987 to crafting an ultimate rider experience. A combination of superior comfort, stability, performance, and safety - backed by a team of supportive and like-minded triathletes.

DeBoer Wetsuits:

We believe every human has potential that is beyond what they know. It’s the part that we rarely allow ourselves to dream of. This yet-untapped potential is there for the taking - if we are only brave enough to reach out and grab it.

deboer is there to help you realize your dreams, to help your spirit rise to new heights, to make your body better and stronger – and most important of all – to push you beyond expectations.

DeVice Tisuits:

Imported Italian lycra, industry leading grading, South African design. there simply isn't anything out there even close.